New Friends Barbershop Your picks

New Friends Barbershop · October 2026

Month Seven.

In May, I showed you Month One. Here is what six months did, and where we go next.

Prepared for Jacob CreelThe next six months

Where we started

Six months ago, your bookings lived in somebody else's app. Today they live in a system with your name on it.

Bookings in your own system

Three months each, before and after.

Before you moved in

15

Since you moved in

348
2no shows out of 365 bookings
194clients brought over from the old app
436people in your book now

Read from your system on October 20, 2026

What people book

Student is your second biggest service.

Worth knowing when we plan what to film and who to talk to.

Haircut210
Student64
Hair and Beard39
Senior27
Specialty13

The first six months

The ground is in. Now we go deep.

All your clients are in here now. Watch the system work, and leave the old app behind for good.

Next, everything points to one place. Then we build the rest, 1% at a time.

Your cards

One for you. One for Allie.

The New Friends Barbershop card: a gold emblem with crossed razors over a barber pole, on black
  • 250for you
  • 250for Allie, with her own booking link
  • 500more for you, right after

Premium stock. Same front on every card, your name and your link on the back.

Who works on your shop

It is not just me anymore.

03

Systems

Mori. Ten years building systems. He builds your backend right alongside me.

04

Copy

Writers, so the words match the footage.

And me.

Still the one you text.

How a business runs itself

My company runs on 36 systems. Nine themes, four each.

Every business that runs without the owner watching it has the same bones. These are mine.

Foundation
The Entrepreneur
The S.Y.S.T.E.M. Framework
The Business
The Offer
Content
Creation
The Content Engine
The 1% Content System
Distribution
Outreach
Outreach
The Pipeline
Booking
Onboarding
Operations
The CRM
Communication
Retention
Public Trust
Growth
Scale
Referral
Community
Teaching
Delivery
Coaching
Webinars
Scheduling
The Team
Build Stack
The Build Stack
The Doctrine
The Codex
The Folder
Legacy
The Cloud
The Gold Rush
The Reputation Engine
Legacy
Return
Hidden Systems
The M.U System
The System
Mateos

Mine took a long, long time to build. Yours we build at 1%.

Yours start where everybody's starts, and end at you.

1The Entrepreneur
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10
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19
20
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36You

We name the 34 in between together. Then we build all 36 of them, 1% at a time. They never stop getting better.

The next six months

1% a week. Every week.

Every week, your content goes out, the backend runs on its own, and you learn one real system. Every month, we build the next ones.

Now

Say yes.

What you already filmed goes to the editors the same day. Once your Meta glasses come, you film your day: you, your barbers, your clients. You do the homework and finish setting up your doctrine.

Month 1 · November

One place.

One booking link, one domain, one clean client list. Your listings claimed. Your cards in hand. Your app out.

Month 2 · December

Bring them back.

Clients who slip get a message on their own. Allie gets her board. You set your number.

Month 3 · January

New content.

Fresh filming on top of what is already going out. Every platform caught up to Instagram. SEO, and ads when you want them.

Month 4 · February

You learn the machine.

A sit-down every other week on your real numbers. Allie learns the backend right next to you.

Month 5 · March

Teach it.

You and Allie run it together, and you show every new barber how it works.

Month 6 · April

Look up.

A shop that runs without you watching it. Then we talk about more barbers or a second shop. Planning, not promises.

Small goals every monthAnd a sit-down to check them.
Both waysI keep you accountable. You keep me accountable.
Your appAbout to land. You will already know how to run it.

The base

$2,997
A month · one number

Say yes by this Friday, October 23, and this holds for your full six months.

Prices go up for everyone on November 1.

Or lock it in for a full year. Same price for twelve months, no matter how much it goes up, plus a cinematic shoot day at the shop by a filmer in Lubbock, on me.

Say yes today and we start today. Every day until November 1 is on top, free. Nothing new is due November 1. Your next month starts December 1.

Hired on your own

Editing this much content$800 to $1,500 a month

SEO for one shop$750 to $1,500 a month

Listings, claimed and kept$895 to $1,850 a year

Here it is one bill, to M.U. Everybody works in the background.

Everything here is in it.

  • All 36 of your systemsbuilt together, 1% at a time
  • Content on every platformInstagram first, the rest grow with it
  • 8 short videos a weekwhat you already filmed goes first
  • Long form, when you want itwe figure out together what it should be
  • Your reviews, reminders and listingsGoogle, Bing, Yelp and Nextdoor
  • 1,000 cards250 for you, 250 for Allie, 500 more for you
  • SEOSean, Ideas Realized
  • Allie, coached at 1%she learns it with you
  • Your 24 hour phone, booking and client bookkept running and kept clean
  • A sit-down every other weekand small goals every month
  • Tridentthe community, and you are member number one
  • Meyou text, I answer

When we talk

30 minutes to an hour. Where the shop goes.

  1. 5 minThank you, and how the six months went
  2. 20 minWhere you want the shop to go
  3. 20 minYour 36 systems, and the systems inside each one
  4. 10 minYour 90 day number, and your first week

Questions fill the rest. We never go past the hour.

Six months of trial and error got us here.

Now we make it run like butter. 1% a week, every week, together.

Let’s go.

Mateos · Top Sales Rep · M.U Media

Prepared for Jacob CreelMonth Seven · October 2026